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Arch West : ウィキペディア英語版
Arch West
Archibald Clark "Arch" West (September 8, 1914 – September 20, 2011) was an American marketing executive credited with the development of Doritos, a brand of seasoned tortilla chips.〔 〕〔 〕〔 〕〔 〕 The successful snack food was marketed as an alternative to the more traditional potato chips.〔 Doritos are now Frito-Lay's second best-selling item, bested only by Lay's Potato Chips.〔 An estimated five billion dollars in Doritos are sold every year worldwide.〔
==Biography==


抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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